HOME | IVEST Consumer Partners

WHAT WE DO

IVEST is a leading private equity fund with a strong focus on licensed consumer products. Our team is composed of world-class operators who bring extensive experience and deep connections in the industry. As active sponsors and owners, we are dedicated to adding significant value to the businesses we invest in.

OPERATIONALLY

FOCUSED CONSUMER

PRIVATE EQUITY

INVESTORS

INVESTING IN INNOVATIVE CONSUMER BUSINESSES

A FRESH APPROACH TO PRIVATE EQUITY

IVEST Co-Founder, George Jones, a seasoned leader with a track record of success at renowned companies like Saks, Borders, Warner Bros., and Target, is now shaping the future of consumer products licensing with IVEST.

Unlike traditional private equity firms, IVEST brings a fresh approach, emphasizing operational expertise and strategic management. With a career marked by brand-building excellence, George's visionary thinking has propelled companies beyond growth plateaus, a vital skill in today's complex and competitive licensing landscape.

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MANAGING OVER $500MM IN ASSETS

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WHO WE ARE

IVEST is a leading private equity fund with a strong focus on licensed consumer products companies. Our team is composed of world-class operators who bring extensive experience and deep connections in the industry. As active sponsors and owners, we are dedicated to adding significant value to the businesses we invest in.

At IVEST, our goal is to help innovative companies within the consumer products and licensing sector realize their full potential. We understand the unique challenges and opportunities that arise in this industry and leverage our C-Suite Fortune 500 experience, knowledge, resources, and relationships to drive growth and propel our portfolio companies to new heights.

We believe in the power of strategic partnerships and collaboration. By combining our expertise with that of exceptional management teams, we create a synergistic environment that fosters innovation and propels businesses forward. Our hands-on approach ensures that we actively contribute to the success of our portfolio companies and help them navigate through various stages of growth.

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